Solvent for ingredients that do not like to dissolve in oils but rather in water. the water used in cosmetics is purified and deionized (it means that almost all of the mineral ions inside it is removed). Like this, the products can stay more stable over time.

mild surfactant/cleansing, foaming, emulsifying. Dermatologically suitable for use as a basic surfactant in gentle cleansing preparations

A 100% vegetable origin, biodegradable, mild cleansing agent that gives moderate to high amount of foam. It's happy to work together with other surfactants (in general, that helps to create milder formulas).

relatively mild surfactant that lifts dirt and oil from the skin and hair and it comes from coconut oil. It’s highly biodegradable.

Glycerin is a humectant, a type of moisturizing agent that pulls water into the outer layer of your skin from deeper levels of your skin. Glycerin is totally natural ingredient that is also in the outermost layer of our skin (called stratum corneum - SC) and helps to maintain the healthy state of our skin.

viscosity controlling. That is the official function name for thickeners. These are ingredients that help to thicken up products so that they form a nice gel, serum or moisturizer like texture.

Exactly as it sounds: a scented component in a cosmetic product, so that the end product also smells nice. Fragrance in the US and perfume in the European Union is a generic name in the ingredients list, consisting of an average of 30-50 chemicals (but can have up to 200 components). Natural perfume is as allergenic as synthetic, if not worse. Therefore, if your skin is very sensitive, it is worth paying attention, because perfume is one of the causes of contact allergy to cosmetic products.

can be used to improve skin moisturization, as a solvent, to boost preservative efficacy or to influence the sensory properties of the end formula.

A vegetable origin (coconut/palm kernel oil, glucose) cleansing agent that gives moderate to high stable foam. It's also biodegradable and mild to the skin.

Glyceryl Oleate works mainly as a co-emulsifier and stabilizer to create stable water-oil mixes, aka emulsions.

Caprylyl glycol is used as a humectant and conditioning agent. It also increases the antimicrobial activity of other preservatives thereby increasing the shelf life of a product.

Guar hydroxypropyltrimonium chloride is used as an anti-static agent, film forming and hair or skin conditioner; it also increases viscosity. Guar hydroxypropyltrimonium chloride is an alternative to harsh silicones. Conditioning agent.

Citric acid is used in small amounts to adjust the pH of the product or as an exfoliant, which, like other AHA acids, helps to gently remove dead skin cells from the skin and make the skin smoother and fresher. According to a comparative study, citric acid has less magical skin-healing properties than glycolic or lactic acid. Citric acid is therefore used in small amounts as an excipient to adjust the pH of the product.

Ethylhexylglycerin is a multifunctional cosmetic ingredient used as a humectant, emollient, and to boost the anti-microbial efficacy of other ingredients, including preservatives, to protect products from spoilage.

hops extract is soothing, antimicrobial/antibacterial, emollient, perfuming, astringent

Amla or Indian gooseberry extract, which contains vitamins, minerals and phytonutrients, promotes a healthy scalp, strengthens hair follicles and stimulates new hair growth.

Biotinoyl Tripeptide-1 stimulates the growth of hair follicle cells to produce the important building blocks of hair - laminin 5 and collagen IV. Laminin and collagen help hair grow stronger, thicker and longer.

A frequently used, soothing and moisturizing active ingredient, also known as provitamin B5. Its main role in skin and hair care products is moisturizing, which means it can help the skin attract water and then retain it. Studies have also shown that panthenol can help our skin produce more beneficial lipids, which are essential for a strong and healthy skin barrier.

is a type of sugar that is used in cosmetics and skincare formulations as a moisturizer and antioxidant.

It's one of those things that help cosmetics not to go wrong too soon, aka a preservative. It works against mold and yeast.

ingredient that helps to make the products stay nice longer, aka preservative. It works mainly against fungi.

a common fragrance, found in rosemary, eucalyptus, lavender, lemongrass, peppermint, and is a major component of citrus peel oil. When exposed to air, limonene oxidizes and can cause allergic contact dermatitis. Sensitive skin should be careful

A common fragrance. It is found in both plants and cosmetics. It is part of 200 natural oils, including lavender, ylang-ylang, bergamot, jasmine, geranium, and is found in 90-95% of prestige perfumes on the market. Linalool oxidizes when exposed to air and becomes allergenic. Therefore, a product containing linalool that has been open for several months is more likely to be allergenic than fresh. Sensitive skin should be careful.