Solvent for ingredients that do not like to dissolve in oils but rather in water. the water used in cosmetics is purified and deionized (it means that almost all of the mineral ions inside it is removed). Like this, the products can stay more stable over time.

Ingredient that lower the surface tension of cosmetics and help the product to spread evenly and easily. They usually have a water-loving head part and an oil-loving tail part, so they tend to be important ingredients in cleansers, or anything that makes bubbles. Very often surfactants are also cleansing and emulsifying ingredients.

A 100% vegetable origin, biodegradable, mild cleansing agent that gives moderate to high amount of foam. It's happy to work together with other surfactants (in general, that helps to create milder formulas).

A vegetable origin (coconut/palm kernel oil, glucose) cleansing agent that gives moderate to high stable foam. It's also biodegradable and mild to the skin.

Glycerin is a humectant, a type of moisturizing agent that pulls water into the outer layer of your skin from deeper levels of your skin. Glycerin is totally natural ingredient that is also in the outermost layer of our skin (called stratum corneum - SC) and helps to maintain the healthy state of our skin.

Coffea arabica seed extract is an extract of the beans of the coffee plant, coffea arabica l., rubiaceae. It has skin conditioning properties.

hops extract is soothing, antimicrobial/antibacterial, emollient, perfuming, astringent

Biotinoyl Tripeptide-1 stimulates the growth of hair follicle cells to produce the important building blocks of hair - laminin 5 and collagen IV. Laminin and collagen help hair grow stronger, thicker and longer.

Exactly as it sounds: a scented component in a cosmetic product, so that the end product also smells nice. Fragrance in the US and perfume in the European Union is a generic name in the ingredients list, consisting of an average of 30-50 chemicals (but can have up to 200 components). Natural perfume is as allergenic as synthetic, if not worse. Therefore, if your skin is very sensitive, it is worth paying attention, because perfume is one of the causes of contact allergy to cosmetic products.

viscosity controlling. That is the official function name for thickeners. These are ingredients that help to thicken up products so that they form a nice gel, serum or moisturizer like texture.

Citric acid is used in small amounts to adjust the pH of the product or as an exfoliant, which, like other AHA acids, helps to gently remove dead skin cells from the skin and make the skin smoother and fresher. According to a comparative study, citric acid has less magical skin-healing properties than glycolic or lactic acid. Citric acid is therefore used in small amounts as an excipient to adjust the pH of the product.

Emollient, emulsifying, viscosity controlling ingredient

Glyceryl Oleate works mainly as a co-emulsifier and stabilizer to create stable water-oil mixes, aka emulsions.

Guar hydroxypropyltrimonium chloride is used as an anti-static agent, film forming and hair or skin conditioner; it also increases viscosity. Guar hydroxypropyltrimonium chloride is an alternative to harsh silicones. Conditioning agent.

ingredient that helps to make the products stay nice longer, aka preservative. It works mainly against fungi.

It's one of those things that help cosmetics not to go wrong too soon, aka a preservative. It works against mold and yeast.

Also-called-like Vitamin E, antioxidant, primary fat-soluble antioxidant in our skin. Significant photoprotection against UVB rays. Vitamin C + Vitamin E work in synergy and provide great photoprotection. Has emollient properties. In cosmetic products mixed tocopherol (containing all subtypes) or alpha-tocopherol is the best choice.

Emollient, skin conditioning. Nice ingredients that make your skin soft, smooth and lovely. Glycerides, palm-oil mono-, di-, and tri- hydrogenated, citrates.